Now & Zen Productions

Nike NFL Uniform Launch

The historic partnership between Nike and the NFL was brought to life by Now & Zen in New York City for the launch of an innovative uniform redesign to kick-off the 2012 NFL Season. Our team managed and choreographed high-profile players from all 32 NFL teams, and was the creative impetus for developing a cutting-edge design that captured the essence of American football. The multifaceted event was attended by over 300 members of the press and received widespread international coverage.